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As the year 2020 came to a close, the Match 3 gaming category continued to captivate mobile users across the United States. Sensor Tower's data provides a snapshot of how the top-performing Match 3 games fared in the fourth quarter, highlighting downloads, revenue, and weekly active users.
Candy Crush Saga from King showed a robust performance with weekly revenue peaking at nearly $10M in the last week of December. Downloads for the game saw an upturn in the holiday season, reaching over 230K in the week of December 21. Weekly active users fluctuated throughout the quarter, with a high of over 2.8M in late November.
Homescapes, developed by Playrix, also experienced a significant uptick in revenue, crossing the $6M mark in the final week of December. The game's downloads remained strong, with the highest count of approximately 354K in the same week. Active users showed a steady trend, maintaining around 1.9M towards the quarter's end.
Playrix's Gardenscapes observed a steady revenue stream, with a notable rise to over $5M in revenue in the week leading up to Christmas. Downloads reached over 200K in the last week of December, while weekly active users hovered around 1M for most of the quarter.
Candy Crush Soda Saga, another title from King, brought in revenues exceeding $3.8M in the final week of December. The game's downloads saw a gradual increase during the quarter, with a peak of over 68K in the same week. Active user counts remained above 1.2M, with minor fluctuations throughout the period.
Lastly, Fishdom, also by Playrix, generated revenues that climbed to over $3M in the last week of December. The game's downloads exhibited growth, culminating in a high of 240K in the final week. However, active users showed a decline, dropping to approximately 614K towards the end of the quarter.
For more detailed insights and data, readers can explore Sensor Tower's platform, which offers a comprehensive analysis of app performance metrics.