2026 State of Mobile is Live!

Interactive story games have captivated audiences with their engaging narratives and player-driven outcomes. In the first quarter of 2021, the U.S. Android market saw notable trends among the top players in this genre. Data from Sensor Tower provides insights into downloads, revenue, and active users for these leading apps.
Choices: Stories You Play by Pixelberry saw a decrease in weekly revenue from $358K in the last week of December 2020 to $251K by the end of March 2021. Downloads also dipped from 20K in the first week of January to approximately 13K by the end of March, while weekly active users fell from 141K to 107K in the same period.
Crazy Maple Studio Dev's Chapters: Interactive Stories experienced a fluctuating revenue pattern, starting at $309K and peaking at $326K by the end of March. The game's downloads peaked at around 24K in mid-January before falling to 8.6K by the quarter's close. Weekly active users saw a high of 113K in late January, dropping to 84K by March end.
Time Princess: Dreamtopia, from IGG.COM, showed revenue growth from $119K to $155K over the quarter. The app's downloads started strong at 34K but jumped to approximately 33K towards the end. Active users saw a steady increase from 67K to 88K in the first quarter.
Episode Interactive's Episode - Choose Your Story saw revenues starting at around $114K and ending the quarter at $95K. Downloads began at 52K, dipped in mid-quarter, and then slightly rose to 34K. The weekly active users showed an upward trend from 171K to 241K, indicating strong user retention.
Lastly, Obey Me! Anime Otome Sim Game from NTT Solmare Corp. had varying revenue, with an initial $98K that spiked to $131K by March's end. Downloads remained relatively stable, averaging around 10K throughout the quarter. Active users hovered in the 71K-74K range, showing consistent engagement.
For more detailed insights and data analytics, Sensor Tower's platform is the go-to resource for understanding app market performance and trends.