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The first quarter of 2021 has seen varying performances from the top dating applications on the iOS platform in the United States. Here's a look at the data provided by Sensor Tower for the top five dating apps during this period.
Tinder: Chat, Dating & Friends, published by Tinder Inc., showed a revenue trend with a peak of around $5.4M in the last week of December 2020 and again in late February 2021. Downloads for Tinder fluctuated, reaching up to 182K in early February but dipping to 139K by the end of March. The app's weekly active users started at 5.5M and saw a slight decline to approximately 5.3M over the quarter.
Yubo: Make new friends, from South Korean publisher Twelve APP, experienced revenue figures hovering around the $430K to $550K mark throughout the quarter. The app's downloads saw significant variation, with a high of 149K in late December, dropping to around 77K in the weeks of February and March. Weekly active users peaked at 1.2M in mid-January but generally remained above 1M for the quarter.
Bumble: Dating & Friends App by Bumble Holding Limited maintained a consistent revenue trend, ranging from $2.1M to $2.5M. The downloads for Bumble had a high of 112K in mid-January but fell to 70K towards the end of March. Weekly active users were stable, staying close to 2.1M throughout the quarter.
Hinge Dating App: Match & Date, from Hinge, Inc., saw its revenue rise to $1.18M in mid-February but generally stayed above $900K each week. Download numbers for Hinge were steadier than other apps, with a slight decrease from 80K at the end of December to 55K by the end of March. The app's weekly active users showed a slight decrease from 1.8M to 1.8M across the quarter.
Plenty of Fish Dating App from publisher PlentyOfFish had revenues that showed an upward trend, peaking at $1.3M in mid-March. Downloads remained relatively steady around 55K to 76K. Weekly active users saw a slight decline from 669K at the end of December to 614K by the end of March.
For more in-depth insights into the performance of these iOS dating apps and others, Sensor Tower's detailed analytics provide a comprehensive overview of market trends and user engagement.