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The first quarter of 2021 has been eventful for iOS Utilities applications in the United States. Sensor Tower's data provides us with a glimpse into how the top contenders performed during this period. Here, we delve into the numbers to see how these apps fared in downloads, revenue, and weekly active users.
Robokiller: Spam Call Blocker enjoyed a steady rise in revenue, starting at $209K in the last week of December and peaking at $349K in mid-February. Downloads followed a similar upward trend with a notable spike to 45K in the second week of February. Weekly active users fluctuated, reaching a high of 191K in mid-March.
NordVPN: VPN Fast & Secure saw its revenue oscillate, ending the quarter on a high note with $170K. Downloads began at 73K and dipped to 47K by the end of March. Active users hit their peak at 382K in mid-January but saw a decline to 368K towards the end of March.
Pinger, Inc.'s Sideline—Real 2nd Phone Number generated revenue that varied over the quarter, with a notable peak at $148K in the third week of February. Downloads saw a gradual decrease from 5.7K to 2.7K, while weekly active users showed a slight downward trend, ending at 55K.
Ad Hoc Labs, Inc.'s Burner: Second Phone Number revenue had its ups and downs, with a peak at $133K in late February. The app's downloads remained fairly consistent, with a slight drop from 17K to 15K. Active users remained stable with a slight end-of-quarter dip to 38K.
Lastly, QR Code Reader · experienced a revenue high of $124K in late February, with downloads starting strong at 70K and tapering off to 38K. Weekly active users started at an impressive 175K but saw a decline to 137K by the end of the quarter.
For more insights and detailed app performance data, Sensor Tower's platform is the go-to resource for understanding market trends and user engagement.