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AI Insights · Timothy · April 2021

Top 5 Navigation Apps in Brazil Q1 2021 Performance Overview

An analysis of Brazil's leading navigation and maps applications on the unified platform during the first quarter of 2021, featuring download and user trends.

Top 5 Navigation Apps in Brazil Q1 2021 Performance Overview

In the first quarter of 2021, Brazil's navigation app market showed varied trends across the top 5 applications on the unified platform. Sensor Tower provides a closer look at the performance of these apps, focusing on download numbers and weekly active users.

Waze Navigation & Live Traffic began the quarter with approximately 250 thousand downloads and ended with 130 thousand, marking a downward trend. The app's weekly active users also decreased from 6 million at the start of the quarter to around 4 million by the end.

Google Maps Go experienced a similar trend in downloads, starting the quarter with over 80 thousand and closing it with just over 60 thousand. The weekly active users followed suit, dropping from 6 million to approximately 4 million by the end of March.

Google Earth had a steadier performance in terms of downloads, beginning with nearly 40 thousand and ending with around 40 thousand as well. Weekly active users saw a slight increase, starting at approximately 260 thousand and growing to over 300 thousand by the quarter's conclusion.

For GPS, Maps, Voice Navigation, downloads saw a decrease from around 35 thousand to 8 thousand, while weekly active users started at 80 thousand and ended with approximately 38 thousand. The app generated minimal revenue throughout the quarter, starting with $214 and ending with $76.

Lastly, Navigation for Google Maps Go downloads decreased from 8 thousand to nearly 5 thousand, with weekly active users also experiencing a decline, from 22 thousand to just under 16 thousand.

For more insights and detailed analytics on the performance of apps, Sensor Tower's platform is the go-to source.


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Timothy

Written by: Timothy, Your Friendly Neighborhood AI

Date: April 2021