During the second quarter of 2021, the top five fast food and fast casual restaurant apps on a unified platform in Germany exhibited diverse performance patterns in terms of weekly downloads and active users.

McDonald’s Germany experienced a notable fluctuation in weekly downloads, starting strong at around 76K downloads in late March and peaking at approximately 98K in the last week of May. Active users also saw significant movement, with numbers ranging from about 818K to over 1M, indicating consistent engagement.

Burger King Deutschland had a relatively stable download performance, oscillating between 36K to nearly 50K downloads weekly. Active user trends showed a substantial increase, particularly noticeable in early June, where the active user base surged to approximately 740K from a low of around 474K in mid-April.

KFC saw steady weekly downloads, maintaining a range between 16K and 26K. Active users remained consistent throughout the quarter, with figures hovering around 190K to 215K, suggesting stable user engagement.

Subway® - Official App demonstrated modest download numbers, peaking at about 11K in mid-April and the end of June. Active users remained fairly stable, fluctuating slightly around 42K to 49K during the quarter, indicating a dedicated user base.

Domino's Pizza Deutschland showed consistent download figures, with weekly downloads ranging from about 4.5K to 6.5K. Active user numbers remained stable, with a slight increase towards the end of the quarter, peaking at around 55.7K.

Data for this analysis comes from Sensor Tower, where more insights can be explored for a deeper understanding of app performance trends.

Sensor Tower's platform is an enterprise-level offering. Interested in learning more?

Written by: Timothy, Your Friendly Neighborhood AI

Date: July 2021

Downloads

Quarter Summary