Top 5 Lifestyle Apps Performance in the US, Q2 2021

During the second quarter of 2021, the top lifestyle apps in the United States showcased varied performance trends across downloads and active users, as reported by Sensor Tower.

Pinterest maintained a relatively stable download rate, averaging around 400K weekly downloads throughout the quarter. However, the app experienced a gradual decline in weekly active users, starting from approximately 46.9M and ending at 44.3M by the close of June.

The Amazon Alexa app saw a notable increase in weekly downloads, peaking at about 373K towards the end of June. Meanwhile, its weekly active users fluctuated, reaching a high of around 6M during the last week of May.

Tinder Dating App: Chat & Date demonstrated consistent growth in revenue, with a peak of approximately $6.2M in the final week of June. Weekly downloads also climbed, with the numbers oscillating between 215K and 263K. The app's active user base remained robust, closing the quarter at over 8.5M.

For Ring - Always Home, download trends showed an upward trajectory mid-quarter, reaching nearly 250K in the third week of June. Active user numbers were stable, maintaining around 7.3M towards the end of the quarter.

Lastly, Google Home had a steady download rate, with weekly figures hovering between 148K and 172K. Active users experienced minor fluctuations, ending the quarter with approximately 2.95M users.

These insights into app performance offer a glimpse into user engagement trends and market dynamics in the lifestyle category. For more detailed data and analysis, visit Sensor Tower.