Top 5 iOS Personal Finance Budgeting Apps in South Africa Q3 2021

In the third quarter of 2021, the top 5 personal finance budgeting and planning apps on the iOS platform in South Africa demonstrated diverse trends in terms of weekly downloads, revenue, and active users. Here’s a closer look at their performance:

22seven: Budget, track & save saw its weekly revenue gradually increase from early July, starting at around $2 and peaking at approximately $12 in mid-September. Weekly downloads for the app fluctuated, starting the quarter with around 325 downloads and ending with a peak of 401 in the last week of September.

Splitwise experienced notable fluctuations in its weekly revenue, with the highest revenue reaching about $57 in late August. The app's weekly downloads showed a consistent upward trend, starting from 139 downloads in late June and reaching 206 by the end of September. Active users also increased steadily, from 611 in late June to 715 by the end of the quarter.

Goodbudget Budget Planner maintained a relatively stable revenue throughout the quarter, with a notable spike to approximately $53 in early September. Weekly downloads were consistent, peaking at 132 in late August. The number of active users remained steady, fluctuating around the 300 mark throughout the quarter.

My360 powered by Standard Bank did not show any revenue for the entire quarter. However, the app’s weekly downloads saw a significant increase, starting from 72 in late June and reaching a peak of 157 in mid-September.

Buddy: Budget Planner App had a varied revenue trend, peaking at around $148 in mid-September. Weekly downloads remained relatively stable, with minor fluctuations and a peak of 94 downloads in early September. Active users for Buddy showed a slight increase, concluding the quarter with 143 active users.

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