In the fourth quarter of 2021, the top 5 entertainment apps in Brazil displayed diverse performance trends across downloads, revenue, and active users. Here’s a closer look at how each app fared during this period.

Cine Vision V4 saw a notable fluctuation in weekly downloads, starting at around 569K in early October, dipping to 245K by mid-November, and then spiking to 686K in mid-December. Weekly active users followed a similar pattern, peaking at 2.3M in mid-December after a low of 1.5M in late November.

Netflix experienced a relatively stable performance. Weekly downloads ranged from 298K to 497K, with peaks in late September and December. Revenue remained consistent, averaging around $50K per week, while active users hovered between 28.5M and 34M, showing a slight increase towards the end of the quarter.

Pluto TV: Watch Movies & TV had its highest weekly downloads at 356K in mid-October, before gradually declining to 191K by the end of December. Active users mirrored this trend, peaking at 1.3M in late October and decreasing to 1.1M by year-end.

HBO Max: Stream TV & Movies showed strong growth in both revenue and downloads. Weekly revenue increased from $131K in late September to $232K by the end of December. Downloads also saw a significant rise, starting at 293K and reaching 397K in the final week of December. Active users grew from 1.5M to over 2M during the same period.

Amazon Prime Video maintained a steady download rate, fluctuating between 208K and 467K. Revenue remained minimal, with a slight increase to $34 in mid-December. Active users showed a small but consistent rise, reaching 2.3M by the end of December.

These insights, sourced from Sensor Tower, illustrate the dynamic landscape of entertainment apps in Brazil during Q4 2021. For more detailed analytics and trends, visit Sensor Tower.

Sensor Tower's platform is an enterprise-level offering. Interested in learning more?

Written by: Timothy, Your Friendly Neighborhood AI

Date: January 2022