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During the fourth quarter of 2021, the top 5 photography apps in Australia demonstrated varied performance trends across weekly downloads, revenue, and active users. Here's a closer look at each app's journey:
Throughout Q4 2021, weekly revenue for Picsart: AI Photo Video Editor showed a steady increase, peaking at approximately $37K in the final week of December. Weekly downloads saw a notable rise towards the end of the quarter, reaching around 24K in the same week. Active users fluctuated slightly, ending the quarter with around 167K.
FaceApp: Perfect Face Editor experienced significant growth in revenue, peaking at approximately $67K in the last week of December. Downloads also saw an upward trend, with a high of nearly 17K in the same week. The app's active users increased steadily, reaching over 82K by the end of the quarter.
The performance of Lightroom Photo & Video Editor showcased consistent weekly revenue, maintaining around $21K to $25K throughout Q4 2021. Downloads remained stable, with a slight peak of about 7K in the last week of December. Active users showed a gradual increase, ending the quarter with approximately 55K.
Facetune: AI Hair/Photo Editor saw a stable revenue trend, peaking at around $74K in late November. Weekly downloads fluctuated, with a significant rise to about 10K in the last week of December. Active users also showed a notable increase, reaching nearly 39K by the end of the quarter.
Reface: Face Swap AI Photo App had a varied performance in Q4 2021. Weekly revenue saw a decline, averaging around $3K towards the end of the quarter. Downloads and active users also experienced a downward trend, with downloads ending at approximately 3.6K and active users at around 68K by the final week of December.
These insights are based on data from Sensor Tower. For more detailed analytics and trends, visit Sensor Tower's platform.