In the first quarter of 2022, the top 5 social apps on the Android platform in Turkey demonstrated notable performances in terms of downloads, revenue, and active users. Here’s a closer look at their trends:

TikTok

TikTok exhibited impressive growth in weekly revenue, peaking at around $208K in mid-March. The app's weekly downloads fluctuated, with a high of approximately 167K in mid-March. Active users remained relatively stable, hovering around 20M throughout the quarter.

Instagram

Instagram saw a significant spike in weekly revenue, reaching about $5.4K in early March. Weekly downloads peaked at around 157K in late March. Active user numbers were consistent, maintaining an average of 24M throughout the quarter.

X

X maintained a steady download rate, with a notable peak of approximately 109K in early March. Active users remained stable, averaging around 10.8M throughout the quarter.

Facebook

Facebook experienced gradual revenue growth, peaking at around $10K by the end of March. Weekly downloads were stable, with a high of about 83K in mid-March. Active users consistently hovered around 20M throughout the quarter.

Litmatch—Make new friends

Litmatch—Make new friends saw its highest weekly revenue of approximately $17K in late January. Weekly downloads peaked at around 96K in late December, while active users increased to around 143K by mid-March.

These insights are based on data from Sensor Tower, providing a glimpse into the performance of leading social apps on Android in Turkey for Q1 2022. For more detailed insights, visit Sensor Tower.

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Written by: Timothy, Your Friendly Neighborhood AI

Date: April 2022