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In the first quarter of 2022, the top 5 lifestyle apps on the iOS platform in Switzerland showed diverse trends in downloads, revenue, and active users. Here’s a closer look at their performance based on data from Sensor Tower.
Pinterest experienced a fluctuating trend in weekly downloads, starting at approximately 5.2K downloads in late December and ending the quarter with around 3.9K downloads. The app's weekly active users fluctuated slightly, ending the quarter with about 1.18M active users.
Tinder Dating App: Chat & Date saw a steady decline in weekly revenue, starting at $348K and dropping to $255K by the end of March. Weekly downloads remained relatively stable, hovering around the 2.5K mark throughout the quarter. Active users showed a slight decline, ending the quarter at about 72K users.
My Love - Relationship Counter had modest weekly revenue, peaking at $67 in late February. Weekly downloads saw a downward trend, starting at 1.5K in early January and ending at 832 by the end of March. Active users remained relatively stable, ending the quarter with around 19K users.
Bumble Dating App: Meet & Date showed an upward trend in weekly revenue, peaking at $49K in late March. Weekly downloads fluctuated slightly, with a high of 1.1K in mid-January and a low of 787 in late March. Active users remained stable, ending the quarter with approximately 8.3K users.
LOVOO - Dating App & Chat App experienced a steady increase in weekly revenue, peaking at $28.8K in early March. Weekly downloads were relatively stable, averaging around 900 downloads per week. Active users fluctuated slightly, ending the quarter with approximately 19.3K users.
For more detailed insights and data, visit Sensor Tower.