Top 5 Beauty Retail Apps on Android in Australia: Q2 2022

The second quarter of 2022 saw significant activity among the top beauty retail apps on the Android platform in Australia. Here’s a closer look at the performance of the top five apps: SEPHORA - Beauty Shopping, Adore Beauty | Shop Beauty Now, MECCA - Beauty Shopping, LOOKFANTASTIC -Beauty Shopping, and Nykaa Fashion – Shopping App.

SEPHORA - Beauty Shopping experienced a steady increase in weekly downloads, peaking at approximately 1.2K in the final week of June. Active users saw a slight decline from 6.2K at the start of the quarter to around 5.9K by the end of June.

Adore Beauty | Shop Beauty Now had consistent weekly downloads, starting at 1.2K at the beginning of April and gradually declining to 624 by the end of June.

MECCA - Beauty Shopping showed a varied pattern in downloads, beginning with 535 in late March and peaking at 887 in the week of June 20.

LOOKFANTASTIC -Beauty Shopping maintained relatively low download numbers, ranging from 59 to 115 throughout the quarter. Active users remained steady, fluctuating between 1.0K and 1.3K.

Nykaa Fashion – Shopping App had modest weekly download figures, peaking at 103 in early April and then tapering off to 52 by the end of June. Active users hovered around 350 to 400 throughout the quarter.

For more detailed insights and data, visit Sensor Tower.