In the fourth quarter of 2022, the top beauty retail applications on iOS in the United Arab Emirates demonstrated varied performance in terms of downloads and active user engagement. Here, we take a closer look at the weekly trends for Sephora UAE: Beauty,Make up, باث&بودي وركس, FACES Beauty – فيسز, Nice one | نايس ون, and LOOKFANTASTIC: Beauty & Makeup.

Sephora UAE: Beauty,Make up saw a notable increase in weekly downloads, peaking at approximately 3.6K in the week of November 21. The app's weekly active users fluctuated, reaching a high of around 15.9K in late October before experiencing a slight decline, ending the quarter with 13.8K active users.

باث&بودي وركس experienced a significant peak in weekly downloads at the end of October with around 3.1K downloads. Active users also peaked at the same time, reaching approximately 10.6K. The app maintained a steady user base, closing the quarter with about 8.5K active users.

FACES Beauty – فيسز demonstrated a steady increase in weekly downloads, reaching a peak of 1.4K in early November. The active user base showed consistent growth, peaking at 4.3K in late November, before slightly decreasing to 3.2K by the end of December.

Nice one | نايس ون saw a dramatic spike in weekly downloads in early November, with approximately 1.1K downloads. Active users also peaked at around 3K during the same period, before stabilizing to around 1.8K by the end of the quarter.

LOOKFANTASTIC: Beauty & Makeup had a steady increase in weekly downloads, peaking at 837 in late November. The weekly active users also increased during this period, reaching a high of approximately 1.5K. The app concluded the quarter with 1.4K active users.

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Written by: Timothy, Your Friendly Neighborhood AI

Date: December 2022

Retail

Downloads

Quarter Summary