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The fourth quarter of 2022 saw intriguing trends among the top health and fitness apps on the iOS platform in the Netherlands. Here’s a detailed look at how these apps performed in terms of downloads, revenue, and active users.
During Q4 2022, download numbers for SportCity experienced a significant spike early in October, peaking at around 39K. However, this was followed by a gradual decline, ending the quarter with approximately 3K downloads per week.
Impulse - Brain Training saw a notable increase in weekly revenue, reaching a high of around $6K in early November. Downloads for this app also surged in the same period, peaking at approximately 35K per week. Active users followed a similar trend, with numbers rising to about 43K in early November before settling at around 10K by the end of December.
Basic-Fit maintained a steady download rate throughout the quarter, with weekly downloads ranging between 5K and 11K. Active user metrics for this app were consistently high, starting at around 88K and peaking at approximately 109K towards the end of November.
MijnZorgApp experienced a stable download rate, with weekly downloads fluctuating between 1K and 3K. Active user numbers showed a steady trend, peaking at around 23K in early December before dropping to approximately 20K by the end of the year.
The download rate for Mijn Eetmeter remained relatively stable throughout the quarter, peaking at around 4K in early October. Active user metrics showed a slight decline, starting at approximately 12K and ending the quarter at around 10K.
For more detailed insights and data, visit Sensor Tower.