Top 5 Theme Parks Apps Performance in Australia Q4 2022

In the fourth quarter of 2022, the top 5 theme park apps in Australia showcased varied performance metrics across downloads, active users, and revenue. Here’s a detailed look at their trends:

Village Roadshow Theme Parks saw a notable increase in weekly downloads, starting at 16K in late September and peaking at 19K by the end of December. Active users followed a similar upward trend, growing from 50K to nearly 57K over the same period.

Disneyland® experienced a steady rise in weekly downloads, beginning with approximately 2K in late September and reaching nearly 3.8K by the end of December. The app’s weekly active users increased from 3.7K to around 6.8K. Revenue fluctuated throughout the quarter, peaking at $436 in late September and stabilizing at around $295 by the end of December.

Universal Studios Japan had a consistent increase in downloads, starting at 1.4K and ending the quarter at 2.8K. Active users also grew from 1.8K to nearly 3.8K by the end of December.

My Disney Experience showed stable download numbers, beginning at 385 and ending at 523. Active users saw a slight increase from 1K to 1.2K. Revenue remained steady, peaking at $879 in mid-October and ending the quarter at $723.

SeaWorld had the lowest download and active user numbers among the top 5 apps. Downloads increased from 299 in late September to 499 by the end of December. Active users grew modestly from 295 to 424 over the same period.

For more detailed insights and data, visit Sensor Tower.