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During the first quarter of 2023, the top 5 social networking apps in the United Kingdom demonstrated varied performance across downloads, revenue, and active user metrics. Below is a detailed analysis of each app's performance based on Sensor Tower data.
Grindr from Grindr LLC saw a consistent weekly revenue trend, peaking at approximately $231K in the last week of February. Weekly downloads hovered around 6K to 7K throughout the quarter, with a slight dip to 5.9K in mid-March. Active users remained stable, averaging around 350K, with a minor increase towards the end of the quarter, reaching 366K.
Discord, published by Discord, Inc., experienced steady weekly revenue, peaking at $129K in late February. Downloads varied, starting strong at 67K in early January, and dipping to 53K by the end of March. Active users consistently stayed above the 4M mark, showing a slight upward trend towards the end of the quarter.
Azar by Hyperconnect LLC saw weekly revenue peaking at approximately $90K in the last week of February. Downloads showed a significant spike in mid-February, reaching 12K. Active users increased gradually, peaking at 67K towards the end of March.
BIGO LIVE from BIGO TECHNOLOGY PTE. LTD. maintained steady weekly revenue, peaking at $113K in late January. Downloads saw a notable increase in mid-March, reaching 16K. Active users steadily increased, peaking at 179K in mid-March.
Plenty of Fish by PlentyOfFish had a steady revenue trend, peaking at $68K in late February. Downloads remained stable, averaging around 11K weekly. Active users showed a decline from 157K in early January to 105K by the end of March.
These insights from Sensor Tower highlight the dynamic nature of social networking apps in the UK market. For more detailed data and insights, visit Sensor Tower.