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The second quarter of 2023 saw varied performance among the top 5 iOS navigation apps in Ghana. Here's a closer look at how each app fared in terms of weekly downloads, revenue, and active users.
Spoten Phone Location Tracker from Applabel LTD showed an interesting trend in weekly downloads, peaking at 843 in early April before tapering off to around 100-200 downloads per week by the end of June. Revenue for the app saw a high of approximately $101 during the week of May 8, with a generally fluctuating pattern, ending the quarter at $49. Active users started strong at 539 in late March, peaked at 1.1K in early April, and then settled to around 235 by the end of June.
Find my Phone - Family Locator by Family Locator LLC experienced a consistent flow of weekly downloads, with notable peaks of 673 in mid-June. The revenue for this app varied, with a high of $71 in late March and another peak of $70 in mid-June, ending the quarter at $64. Active users remained relatively steady, starting at 636 in late March and fluctuating around the 500-800 range, closing the quarter at 590.
Gismart Limited's Famio: Find My Family, Friends saw a significant download spike at the end of June with 274 downloads, up from a low of 3 at the end of May. Revenue remained modest, peaking at $15 in early May and stabilizing around $14 by the end of June. Active users for Famio started at 388 at the end of March, fluctuated modestly, and reached 567 by the end of June.
Locatoria - Find Location by Appvas Consulting Ltd had a more erratic download pattern, with a peak of 35 in early April and a general trend of single-digit downloads through most of the quarter. Revenue was similarly modest, peaking at $23 in early May and ending at $9. Active users remained relatively stable, starting at 598 in late March and ending at 569 by the end of June.
Finally, Find My Friends Phone - iMapp from Awared SLU experienced steady weekly downloads, with a notable peak of 126 in mid-June. Revenue for iMapp was modest, with small peaks and ending the quarter at $10. Active users showed a gradual increase from 105 in late March to 138 by the end of June.
For more detailed insights and data, visit Sensor Tower.