State of AI Apps Report 2025 is Live!
In the second quarter of 2023, the top 5 personal finance budgeting and planning applications in Brazil demonstrated dynamic performance across downloads, revenue, and active user metrics. Below is a detailed analysis based on data from Sensor Tower.
DailyCost experienced significant growth in weekly downloads. Starting at nearly 10K downloads in late May, the app saw a substantial increase, peaking at approximately 92.7K downloads in the week of June 19. By the end of the quarter, weekly downloads slightly tapered to around 88.6K.
Mobills: Budget Planner from Toro Investimentos showcased a stable revenue stream, with the highest revenue of about $47.2K in mid-May. Weekly downloads fluctuated between 13.9K to 20.7K, with active users ranging from 113.8K to 145.8K throughout the quarter.
nextJoy maintained consistent weekly downloads, fluctuating around the 14K to 17.7K range. The app's active user base remained stable, with numbers ranging between 125.8K to 137.3K over the quarter.
CoCoBill saw an erratic download pattern. Starting with 7.6K downloads in late April, it spiked dramatically to around 78.7K in early June, before dropping to about 11.2K by mid-June.
My Finances - Bills Reminder showed a relatively stable active user base, ranging from 60K to 68.9K. Downloads fluctuated between 8.2K and 12.8K, while weekly revenue hovered around $670 to $1K.
These insights reflect the dynamic nature of the personal finance app market in Brazil. For more detailed data and trends, visit Sensor Tower.