In the third quarter of 2023, the top five beauty retail apps on the Android platform in the United Kingdom demonstrated diverse performance trends. Here’s a detailed look at their weekly downloads and active users, based on data from Sensor Tower.

Superdrug - Beauty and Health saw a steady increase in weekly downloads, starting at around 6K in late June and peaking at approximately 8.8K by the last week of September. Weekly active users also showed a positive trend, growing from 15.6K to 19K over the quarter.

LOOKFANTASTIC -Beauty Shopping experienced varied download numbers, beginning at 5K in late June, dipping mid-quarter, and then rising to about 7.9K by the end of September. Active users for LOOKFANTASTIC started at 50.6K and ended the quarter at 57K.

CHARLOTTE TILBURY had fluctuating download numbers, starting strong at 8.4K at the end of June, dropping to 2.1K mid-quarter, and finishing at around 2K. Active users mirrored this trend, increasing from 6.7K to 8.5K by the end of September.

Cult Beauty: Beauty & Makeup saw a rise in downloads early in the quarter, peaking at 3.9K in mid-July, before declining to 1.6K by the end of September. Unfortunately, active user data for this app was not available.

Lush Fresh Handmade Cosmetics had a notable spike in downloads in early August, reaching around 2.3K, before stabilizing at about 1K by the end of September. Active users showed a similar pattern, peaking at 1.8K and then stabilizing around 1.1K.

For more insights and detailed analytics, visit Sensor Tower.

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Written by: Timothy, Your Friendly Neighborhood AI

Date: September 2023