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In the third quarter of 2023, the top five finance apps in Turkey showcased notable trends in weekly downloads and active users. Here’s a closer look at their performance metrics, based on Sensor Tower data.
Ziraat Mobil, developed by T.C. Ziraat Bankası A.Ş., experienced a significant increase in weekly downloads. Starting at approximately 134K in late June, downloads peaked at around 372K in the week of September 11. Active users also showed a steady rise, growing from 11.1M to nearly 12M by the end of September.
Hadi from Tom Digital saw fluctuating download numbers, with a notable peak at roughly 245K in the first week of August. Active users for Hadi remained relatively stable, hovering around 2.6M by the end of the quarter.
Garanti BBVA Mobile, published by T. Garanti Bankasi A.S., showed a consistent upward trend in downloads, reaching approximately 205K in early September. The app’s active users increased from 7.6M to 8.8M over the quarter, indicating a growing user base.
Yapı Kredi Mobile - SuperApp by Yapı ve Kredi Bankası A.Ş. exhibited steady growth in downloads, peaking at around 180K in the last week of September. Active users also saw a rise, increasing from about 5.8M to nearly 6.8M during the quarter.
Akbank, developed by Akbank T.A.S, experienced a gradual increase in downloads, reaching approximately 143K by the end of September. Active users for Akbank grew from 4.6M to 5.3M, reflecting a steady engagement.
These insights provide a snapshot of the performance trends of the leading finance apps in Turkey. For more detailed analytics and insights, visit Sensor Tower.