In Q3 2023, the top five fitness and weight loss apps in the United States, based on data from Sensor Tower, exhibited diverse trends in downloads, revenue, and weekly active users on a unified platform. Here’s a closer look at their performance:

MyFitnessPal: Calorie Counter saw a consistent revenue stream, starting at approximately $2.3M in late June and ending at around $2M by the end of September. Downloads fluctuated, peaking at 125K in mid-August and ending the quarter at 112K. Weekly active users showed a slight decline from 3.5M to 3.1M over the quarter.

onX Hunt: GPS Hunting Maps exhibited an impressive revenue increase, starting from $936K at the end of June and reaching over $2M by the end of September. Downloads showed a positive trend, growing from 28K to 52K. Weekly active users increased steadily from 145K to 173K over the same period.

Fitbit: Health & Fitness experienced a notable revenue decline from $2.3M in late June to $1.1M by the end of September. Downloads saw a gradual decrease, starting at 58K and dropping to 43K. Weekly active users remained relatively stable, fluctuating around 6.6M.

AllTrails: Hike, Bike & Run observed a downward trend in revenue, starting at $1.2M and ending at $742K. Downloads also decreased, from 127K to 67K. Weekly active users followed a similar pattern, dropping from 647K to 517K.

Strava: Run, Bike, Hike showed varied revenue trends, beginning at $684K and peaking at $1.2M in late July before settling at $803K by the end of September. Downloads fluctuated, starting at 49K and ending the quarter at 41K. Weekly active users saw minor fluctuations, maintaining around 1.3M.

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Written by: Timothy, Your Friendly Neighborhood AI

Date: October 2023

Downloads

Revenue

Quarter Summary