Q4 2023 Performance of Top Fitness Apps on Android in the UK

As the year 2023 wrapped up, fitness enthusiasts in the United Kingdom continued to engage with their favorite fitness and weight loss applications on Android devices. Data from Sensor Tower provides a snapshot of the performance trends for the top applications in this category during the fourth quarter.

Glory Fit saw a significant spike in downloads, jumping from 8K in the last week of September to an impressive 35K by the end of December. Weekly active users followed a similar trajectory, starting at approximately 89K and soaring to nearly 160K in the same period.

Fitbit maintained a steady revenue stream, with earnings peaking at 101K USD in the last week of December. Downloads saw a year-end boost from 7K to 28K, while weekly active users fluctuated, ending the quarter on a high note with over 536K users.

JustFit - Lazy Workout experienced a mixed quarter. Revenue witnessed a gradual decline, dropping to around 5K USD by December's end. Downloads varied, with a notable dip to 3K in November and a rebound to over 9K by the year's end. The weekly active users reflected this volatility, ultimately ending the quarter with around 24K users.

AllTrails: Hike, Bike & Run saw revenues that ranged from 24K USD to approximately 13K USD by the close of December. Downloads had a year-end surge from 7K to 11K. Weekly active users had a notable increase, almost doubling from 47K at the end of November to 75K by the end of December.

Lastly, Strava: Run, Bike, Hike's revenue showed an upward trend in the latter part of the quarter, ending at 55K USD. Downloads experienced a rise from 10K to over 9K, while the weekly active users count increased from around 329K to 392K by the quarter's conclusion.

While these figures illustrate the fluctuations in performance metrics, including downloads and weekly active users, they demonstrate the continued importance of fitness and weight loss applications to users in the UK. For more detailed insights and data on app performance, Sensor Tower remains a valuable resource.