We’ve acquired Video Game Insights (VGI)!
In the fourth quarter of 2023, Australia's Android users showed a consistent interest in managing their nutrition and health through mobile applications. Sensor Tower's latest data offers insights into the performance of the top food and diet tracking apps during this period.
MyFitnessPal: Calorie Counter experienced a fluctuating trend in downloads, starting at 2.58K and peaking at 3.15K in early November before dropping to 1.25K in mid-December and rebounding to 2.48K by the year's end. Its revenue remained relatively stable with a slight uptick, beginning at $27K and closing the quarter at $24K. Weekly active users saw a decrease from 47K to 38K throughout the quarter.
For MacroFactor - Macro Tracker, download numbers were modest, ranging from 132 to 127, with a noticeable dip to 78 in early December. The app's revenue showed a downward trend, starting at $1.89K and decreasing to $1.68K by the end of Q4.
Calorie Counter - MyNetDiary saw a decline in downloads from 1.44K to 1.13K and a similar pattern in revenue, starting at $1.32K and ending at $1.64K. Weekly active users peaked at 9.1K in early October and then fell to 6.36K by the quarter's conclusion.
The app BodyFast: Intermittent Fasting witnessed downloads decrease from 952 to 958, with a significant drop to 369 in mid-December. Revenue followed a somewhat erratic pattern, with a peak of $1.74K in early October and a low of $840 in late November, ultimately rising to $1.49K at the end of December. Active users showed a declining trend from 2.4K to 2K.
Lastly, Calorie Counter by Lose It! experienced varied download figures, starting at 268 and spiking to 635 in mid-October, then falling to 276 by the year's end. Revenue also fluctuated, beginning at $1.03K, reaching a high of $2.68K in late November, and settling at $858 at the close of Q4. Weekly active users peaked at 3.45K in mid-October and ended the quarter at 2.56K.
For those seeking more comprehensive insights into these trends, Sensor Tower's platform offers detailed analytics on app performance.