Top 5 Consumer Finance Apps on iOS in Mexico Q4 2023

The fourth quarter of 2023 saw notable trends in the performance of the top 5 consumer finance applications on the iOS platform in Mexico. Here’s a detailed look at the downloads, revenue, and weekly active users for these leading apps.

Splitwise experienced significant growth in revenue, peaking at approximately $1.6K in the final week of December. Weekly revenue showed a consistent upward trend, especially notable from late October onwards. Downloads fluctuated, reaching a high of around 2.9K in mid-November, while weekly active users saw a peak of over 4K at the beginning of the quarter but declined to around 3.4K by the end of December.

Monefy: Money Tracker saw a spike in both downloads and active users in December, with downloads peaking at about 4K in the week of December 11. Revenue for this app varied, peaking at $467 in early October and showing another high of $400 towards the end of December. Weekly active users also saw a significant increase, reaching approximately 4.8K in mid-December.

YNAB had a relatively stable performance with revenue peaking at $414 in mid-December. Downloads remained low, with occasional spikes, the highest being 18 downloads in mid-November. Weekly active users remained steady around 100 throughout the quarter.

Buddy: Budget Planner App showed a notable increase in revenue, particularly in the first week of December, reaching $608. Downloads saw a significant spike in late November with 958 downloads, and weekly active users peaked at approximately 1.7K during the same period before stabilizing around 1.1K by the end of December.

Money Pro: Personal Finance AR maintained a steady revenue stream, peaking at $280 in mid-October. Downloads were relatively low but saw a peak of 45 in the final week of December.

For more in-depth insights and detailed analytics, visit Sensor Tower.