State of AI Apps Report 2025 is Live!

In the fourth quarter of 2023, the Merge Games category has seen varied performance among its top contenders on the iOS platform in the United States. Sensor Tower provides a detailed look into how these games fared in terms of downloads, revenue, and weekly active users.
Starting with Merge Mansion, the game experienced a revenue peak in late October at approximately $1.2M, with a following dip and recovery to around $915K by the year's end. Downloads showed a decrease from roughly 16K to around 12K, while weekly active users fluctuated, ending the quarter with about 239K.
Merge Dragons! saw its highest revenue at the start and end of the quarter, with a notable spike to $778K in the last week of December. Downloads rose significantly from approximately 19K to around 29K, and the game's weekly active users increased from roughly 285K to over 306K.
The performance of Gossip Harbor®: Merge & Story revealed a revenue trend with a high of $639K in early November, followed by a dip to around $545K by December's end. Downloads saw a mid-quarter spike but ended slightly lower at about 15K. Weekly active users peaked at nearly 99K in mid-November, closing the quarter at approximately 84K.
Travel Town - Merge Adventure ended the quarter on a high note, with revenue jumping to about $825K. Downloads showed impressive growth, surging from 36K to over 105K. The game's weekly active users saw a steady increase, reaching nearly 250K by the end of December.
Finally, Merge Gardens had a relatively stable revenue, peaking at around $240K in late October. Downloads fluctuated, concluding at approximately 24K, while weekly active users saw a gradual increase, ending the quarter with over 66K.
For more insights and detailed analytics on app performance, Sensor Tower remains a go-to resource for industry professionals and enthusiasts alike.