Virtual Pet Apps on iOS: A Sensor Tower Q4 2023 Report

The virtual pet category has seen varied performance across the top iOS applications in the United States during the fourth quarter of 2023. Here's a look at how the leading apps fared, with data provided by Sensor Tower.

Pokémon Sleep, published by The Pokemon Company, showed a revenue trend with a peak in late October at approximately $171K before settling down to about $89K by year's end. Downloads declined from roughly 19K to 9.5K, but weekly active users (WAUs) ended on a high note, increasing from around 312K to 322K.

My Cat – Virtual Pet Games by Akita Limited Liability Company displayed a revenue range between $39K and $50K, with a notable dip to around $38K in late December. Downloads spiked at about 25K in late November, whereas WAUs saw an upturn from roughly 47K to 55K during the same period.

MinoMonsters, Inc.'s Cat Game - The Cats Collector! experienced a revenue pattern with a high of nearly $29K in mid-November. Downloads remained under 2K for most of the quarter, and WAUs fluctuated slightly, ending at around 2.4K.

Pet Doctor Care games for kids, from Pazu Games Ltd, had a steady revenue trend, hovering around $12K, with downloads peaking at over 16K in late December. The app's WAUs saw a significant increase, jumping from approximately 13K to 25K.

Lastly, another Pazu Games Ltd app, Baby care game & Dress up, showed a consistent revenue trend with slight fluctuations, generally staying near the $10K mark. Downloads for the app surged to over 21K by the quarter's end, and WAUs more than doubled, reaching over 22K.

For more detailed insights and data on the performance of these apps and others in the virtual pet category, visit Sensor Tower.