Q4 2023 Performance of Top Dating Apps in Australia

In the fourth quarter of 2023, Australia's dating app scene saw considerable activity across various platforms. Data from Sensor Tower provides a glimpse into the performance of the top five dating applications, highlighting downloads, revenue, and weekly active users.

Tinder: Chat, Dating & Friends maintained its popularity with a steady revenue trend, peaking at nearly $775K in the final week of December. Downloads saw a slight increase as the quarter progressed, ending with over 12K in the last week, and weekly active users surpassed the 1M mark consistently, indicating strong user engagement.

Bumble: Dating & Friends App also experienced a stable revenue pattern, with figures hovering around the mid-$200K range and ending the quarter with around $268K. The app's downloads fluctuated but ended on a high note with over 12K downloads in the last week. Weekly active users ranged between 368K to 417K, showing a solid base of active users throughout the quarter.

Hinge Dating App: Match & Date reported revenues in the vicinity of $200K for most weeks, peaking at over $212K in early December. Download trends were relatively consistent, with numbers mostly in the 11K to 12K range. The weekly active users for Hinge showed a high of over 320K users, indicating a growth in user activity as the quarter ended.

Grindr - Gay Dating & Chat saw its revenue fluctuate modestly throughout the quarter, with a year-end spike to around $116K. Downloads for Grindr showed an upward trend, concluding the quarter with nearly 3K downloads. Active user counts remained in the 38K to 42K range, suggesting a consistent user base.

Once: The Love Match Maker, while smaller in scale compared to its counterparts, showed an interesting trend with a steady increase in revenue, ending the year with over $60K. Downloads saw a significant jump in December, reaching over 5K, and the weekly active users more than doubled from the start to the end of the quarter.

The data from Sensor Tower underscores the dynamic nature of the dating app market in Australia, with each platform showing unique trends in user engagement and financial performance. For further insights, Sensor Tower's comprehensive analytics provide deeper dives into the competitive landscape of mobile applications.