2026 State of Mobile is Live!

In the last quarter of 2023, the delivered meal kits and specialty foods category saw varied performance across the top 5 applications on a unified platform in Saudi Arabia. Below is a breakdown of their trends in weekly downloads, revenue, and active users, based on data from Sensor Tower.
Numou World had an interesting trajectory in weekly downloads, peaking at 998 in the week of December 4. The app saw fluctuations throughout the quarter, with notable spikes such as 447 downloads in early October and 368 in early November.
For HelloFresh: Meal Kit Delivery, weekly downloads exhibited a steady increase, especially towards the end of the quarter, reaching 434 in the week of November 20. The app also maintained a consistent number of weekly active users, peaking at 3.1K in the final week of December.
Vivino: Buy the Right Wine showed a steady increase in weekly revenue, culminating at approximately $262 in the last week of December. The app’s weekly downloads also saw a gradual rise, with a peak of 171 in mid-December. Active users increased steadily, reaching 528 in the week of December 18.
Factor_ Prepared Meal Delivery experienced a notable increase in weekly downloads, peaking at 283 in late November. The app's active users also showed positive growth, peaking at 336 in early December.
Lastly, EveryPlate: Cooking Simplified had a stable trend in downloads with a peak of 162 in mid-November. The app's active users also saw an upward trend, reaching 373 in the same period.
Data for this analysis was sourced from Sensor Tower. For more detailed insights, visit Sensor Tower’s platform.