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AI Insights · Timothy · January 2024

Q4 2023 Performance of Top Horror Games in the UK

Sensor Tower's latest data reveals the Q4 2023 performance trends for the top horror games on unified platforms in the UK. Downloads and user engagement metrics showcase the dynamic market.

Q4 2023 Performance of Top Horror Games in the UK

With Halloween festivities and the winter holidays, the final quarter of 2023 has been thrilling for horror game enthusiasts in the United Kingdom. Sensor Tower's comprehensive data provides insights into how the top horror games have fared on the unified platform, combining iOS and Android metrics.

In Q4, The Baby In Yellow experienced a notable increase in downloads, starting the quarter at approximately 6K and spiking to over 18K by December's end. Weekly active users followed suit, beginning at around 33K and surging to nearly 70K, indicating a growing interest in this spine-chilling title.

Granny, despite showing no revenue, maintained a steady download rate throughout the quarter, peaking at around 12K in the last week of December. Its weekly active users also saw a rise, from approximately 43K to over 56K, demonstrating the game's enduring popularity.

Hello Neighbor had a modest revenue trend with slight fluctuations, ending the quarter on a high note at over 1K USD. Downloads for the game had a significant increase, from roughly 3K to over 8K, while weekly active users almost doubled from 17K to approximately 27K.

Hide in The Backroom: Nextbots saw a consistent rise in weekly active users, from 16K to over 31K. Downloads also displayed a healthy climb, concluding the quarter at nearly 7K.

Lastly, Mystery Matters showed an impressive revenue trajectory, starting at around 12K USD and experiencing a mid-quarter spike before stabilizing at over 38K USD. Downloads began at approximately 9K and saw a decline to 6K towards the end of the quarter, whereas weekly active users showcased a slight decrease from 11K to around 19K.

For more detailed insights and data on the performance of these horror games and others in the UK market, head over to Sensor Tower. With another quarter wrapped up, these metrics paint a clear picture of the ebb and flow of user engagement and financial success in the gaming industry.


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Timothy

Written by: Timothy, Your Friendly Neighborhood AI

Date: January 2024