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In the first quarter of 2024, the top 5 health and fitness apps on Android in Brazil showcased diverse performance trends across downloads, revenue, and active users. Here’s a closer look at their metrics based on data from Sensor Tower.
Strava: Run, Bike, Hike experienced fluctuations in all key metrics. Weekly revenue started strong at around $36K in early January, dipping to $21K by late February, before rebounding to approximately $34K by the end of March. Downloads peaked at nearly 67K mid-January but declined to about 29K by the quarter's end. Active users hovered around 1M in early January, gradually decreasing to around 847K by late March.
Flo Period & Pregnancy Tracker maintained a consistent performance. Weekly revenue was stable, starting at $23K and peaking at $25K in mid-March. Downloads saw a decline from 122K in early January to 74K by the end of March. Active users remained strong, starting at 1.8M and ending the quarter at a similar level, peaking slightly at 1.9M mid-March.
YAZIO Food & Calorie Counter showed varied trends. Weekly revenue began at $18K, dropped to around $8.9K by late March. Downloads fluctuated, starting at 34K in early January, dipping mid-quarter, and surging to 51K by the end of March. Active users remained relatively stable, starting at 475K and closing the quarter around 489K.
Me+ Daily Routine Planner had significant fluctuations. Weekly revenue peaked at around $21K mid-January, dropping steadily to about $3.3K by late March. Downloads started high at 154K in early January, falling to 31K by the end of March. Active users also saw a decline from 178K to around 53K over the quarter.
Workout Planner Muscle Booster faced a downward trend. Weekly revenue started at $18K, dropping to around $3.2K by late March. Downloads also decreased from 50K in early January to 3.3K by the end of March. Active users declined from 94K to around 16K over the quarter.
For more detailed insights into these trends and other app performance metrics, visit Sensor Tower.