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The first quarter of 2024 has seen notable performance trends among the top 5 personal finance budgeting and planning apps in New Zealand. These insights, derived from Sensor Tower data, provide a clear picture of how these apps have fared in terms of downloads, revenue, and active users.
Splitwise showed a varied performance throughout the quarter. Weekly downloads peaked at about 1.6K in mid-February, while weekly active users reached approximately 7.1K during the same period. Revenue for Splitwise fluctuated, peaking at around $657 in the first week of January and then stabilizing around $500 towards the end of the quarter.
Booster NZ had a significant spike in downloads, particularly in mid-February, reaching over 1.3K downloads in a single week. However, the app did not generate any revenue during this period, and active user data was not available.
Financielle: Budget Planner experienced notable peaks in both revenue and downloads. Weekly revenue climbed to approximately $373 in the third week of February, while downloads saw a high of over 1K in mid-January.
Buddy: Budget Planner App exhibited steady performance in terms of revenue and downloads. Revenue peaked at about $442 in late January, with weekly downloads hovering around 500 early in the quarter. Active users for Buddy remained relatively stable, peaking at around 789 in mid-January.
Westpac NZ CashNav had consistent download rates throughout the quarter, with a peak of 490 downloads in mid-March. Similar to Booster NZ, Westpac NZ CashNav did not generate any revenue during this period, and active user data was not provided.
For more detailed insights and comprehensive data, visit Sensor Tower.