Top 5 Social Networking Apps in Italy: Q1 2024 Performance Review

In the first quarter of 2024, the social networking landscape in Italy saw significant activity across the top five apps: Threads, Telegram Messenger, WhatsApp Messenger, Facebook, and Google Meet. Here’s a closer look at their performance metrics.

Threads from Instagram, Inc. experienced fluctuating weekly downloads, starting at 208K in early January and reaching 141K by the end of March. Active users showed a positive trend, increasing from 653K to 1.1M throughout the quarter.

Telegram Messenger maintained consistent weekly downloads, peaking at 108K in the last week of March. Revenue grew steadily, peaking at $37K in late February. Active users remained strong, ending the quarter at approximately 11.5M.

WhatsApp Messenger saw stable download numbers, with a notable increase to 79K in the final week of March. Active users showed a slight upward trend, reaching 33.1M by the end of the quarter.

Facebook experienced a significant spike in downloads, particularly in late February with 203K. Revenue showed fluctuations, peaking at $22K in early January. Active users experienced a slight decline, ending the quarter at 23.5M.

Google Meet had steady download numbers, with a notable increase to 42K in the last week of March. Active users varied, starting at 381K and ending at 498K.

These insights are based on data from Sensor Tower. For more detailed analytics, visit Sensor Tower's platform.