Top 5 Social Networking Apps in Russia: Q1 2024 Performance

In the first quarter of 2024, the top 5 social networking applications in Russia demonstrated varied performance trends across key metrics such as weekly downloads, revenue, and active users. Here’s a detailed look at the performance of Telegram Messenger, WhatsApp Messenger, VK: social network, messenger, VK Messenger: Live chat, calls, and Threads.

Telegram Messenger from Telegram FZ-LLC saw a dynamic quarter. Weekly revenue peaked at approximately $643K in the week of February 19, while weekly downloads fluctuated, with a notable increase to 502K in mid-March. The app maintained a strong user base, with active users growing from 91M to nearly 93M by the end of the quarter.

WhatsApp Messenger from WhatsApp Inc. had a relatively stable performance. Weekly downloads started at around 394K in early January, dipping to 236K in early February, before rising again to 330K by mid-March. Active users remained consistently above 101M, peaking at 104M in early March.

VK: social network, messenger from V Kontakte OOO experienced a steady revenue stream, reaching its highest at $304K in the week of February 19. Downloads were fairly stable, averaging around 210K per week, while active users hovered around 79M throughout the quarter.

VK Messenger: Live chat, calls also by V Kontakte OOO saw significant fluctuations in downloads, starting at 111K in early January and peaking at 291K the following week. Revenue remained modest but showed a peak of $368 in mid-March. Active users grew from 4.3M to over 5M by the end of the quarter.

Threads from Instagram, Inc. had a more subdued performance. Weekly downloads ranged from 41K to 67K, while active users showed a slight increase from 354K to 368K over the quarter.

These insights are based on data from Sensor Tower, where more detailed analytics and trends can be explored.