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In Q2 2024, the top 5 communication apps on the Android platform in Italy showed varied performance in terms of downloads, revenue, and active users. The data, sourced from Sensor Tower, provides a detailed look into the weekly trends of these popular apps.
WhatsApp Messenger maintained a steady presence, with downloads fluctuating between 32K and 41K throughout the quarter. The highest downloads were recorded in the last week of June at approximately 41K. The app consistently engaged over 22M weekly active users, peaking at around 22.6M in early June.
Messenger from Meta Platforms, Inc. had stable weekly downloads, ranging from 29K to 42K. Revenue peaked at around $587 in early May but generally stayed below $500 for most of the quarter. Active users hovered around 9.7M, with slight fluctuations observed throughout the period.
Telegram showed strong weekly revenue, consistently earning around $7K to $10K, with the highest revenue of $10K in late April. Weekly downloads were relatively stable, reaching a peak of 35K in late June. Active users for Telegram ranged from 7.5M to 7.8M, indicating a solid user base.
Snapchat experienced varied weekly downloads, ranging from 16K to 24K, with the highest downloads in early April. Revenue saw a steady increase towards the end of the quarter, reaching $731 in the last week of June. Active users fluctuated around 3.3M, peaking at 3.4M in mid-June.
WhatsApp Business had consistent weekly downloads, ranging from 13K to 15K. The app engaged around 570K to 610K weekly active users, showing a gradual increase over the quarter, with the highest active users recorded in the last week of June at 606K.
For more detailed insights and data on app performance, visit Sensor Tower.