State of AI Apps Report 2025 is Live!

As the second quarter of 2024 comes to a close, merge game enthusiasts have been actively engaging with their favorite puzzle adventures on iOS. Data from Sensor Tower reveals interesting trends in downloads, revenue, and weekly active users for the top 5 merge games.
Travel Town - Merge Adventure showed a steady revenue in the low tens of thousands, peaking at $18K in mid-June. Downloads fluctuated around a few thousand each week, while weekly active users saw a consistent rise, finishing the quarter with 24K+ users.
Gossip Harbor®: Merge & Story experienced a revenue trend with numbers ranging from $5K to over $9K, indicating a healthy player spending. Downloads remained in the hundreds, with a noticeable dip towards the end of the quarter. Weekly active users hovered around the 4K mark, ending slightly lower at 3.8K.
Seaside Escape®: Merge & Story also saw revenues between $6K and $8K for most of the quarter, with a spike to nearly $9K in early June. Downloads were similar to Gossip Harbor's, and weekly active users stayed consistently above 5K, peaking at 6.3K in late May.
Merge Mansion had a more volatile revenue pattern, ranging from $4K to over $9K, while downloads gradually declined to below 200 by the quarter's end. Weekly active users remained above 9K, with a slight increase to 10K in the final week.
Alice's Dream : Merge Games showed modest revenue figures, staying under $4K but with a notable peak at $3K in mid-June. Downloads started strong but saw a significant drop, ending at single digits. Weekly active users reflected this decline, starting at 3.2K and ending at 1.9K.
For more insights into the performance of merge games and other app categories, Sensor Tower's comprehensive data and analysis tools offer detailed reports and trends across various platforms and regions.