Top 5 Communication Apps in Kenya: Q2 2024 Performance

During the second quarter of 2024, the top communication apps in Kenya showcased varied performance trends on a unified platform. Here’s a detailed look at the weekly downloads, revenue, and active user trends for the top five apps: WhatsApp Messenger, WhatsApp Business, Telegram, Opera Mini: Fast Web Browser, and Messenger.

WhatsApp Messenger from WhatsApp LLC saw a fluctuation in weekly downloads, starting at around 732K in early April and then dropping to approximately 99K towards the end of the month. However, it experienced a resurgence in June, reaching up to 143K weekly downloads. The app's weekly revenue remained relatively stable, averaging around $6. Weekly active users hovered consistently above 14M, peaking at nearly 14.8M in late April.

WhatsApp Business also from WhatsApp LLC, maintained a steady download rate, starting at approximately 275K and then stabilizing around 62K by the end of June. The app's weekly active users showed a gradual increase from 851K to 875K.

Telegram from Telegram FZ-LLC experienced a significant drop in weekly downloads from 259K in early April to about 39K by the end of the month, before recovering to around 72K in mid-June. The app's weekly revenue saw a notable peak of $1.5K in late April, with subsequent weeks averaging around $500. Active users increased steadily from 2.3M to approximately 2.5M by the end of the quarter.

Opera Mini: Fast Web Browser from Opera saw weekly downloads fluctuate but generally trended downwards from 88K in early April to around 53K by the end of June. The app's active user base decreased from 1.6M to about 1.4M over the quarter.

Messenger from Meta Platforms, Inc. had a varied performance in terms of downloads, starting at 127K in early April and settling at around 42K by the end of June. The active user base ranged from 3.7M to approximately 4.1M throughout the quarter.

For more detailed insights and data, visit Sensor Tower.