In the second quarter of 2024, the top consumer finance applications in Romania showed varied performance metrics across downloads, active users, and revenue. According to Sensor Tower, here are the insights:

Salt Bank observed a downward trend in downloads, starting at 55.7K in the first week of April and declining to 15.7K by the last week of June. Weekly active users followed a fluctuating pattern, peaking at 155K mid-April and ending the quarter at 141.5K.

George Romania saw a consistent performance in downloads, with a slight peak reaching 18.5K in the week of June 10. Active users remained relatively stable, starting at 393K and finishing the quarter at 419K.

Noul Raiffeisen Smart Mobile had a steady download rate, beginning at 12.6K and ending at 9.7K. Weekly active users started at 582.7K and fluctuated, ending the quarter at 584.7K.

YOU BRD experienced a modest increase in downloads, starting at 8.1K and rising to 8.3K by the end of June. Active users showed a positive trend, starting at 380.5K and peaking at 420.6K in mid-June before settling at 396.7K.

ING HomeBank had a stable download rate, with a slight increase from 7.1K to 8.4K over the quarter. Active users showed a consistent pattern, starting at 503.3K and finishing at 502.9K.

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Written by: Timothy, Your Friendly Neighborhood AI

Date: July 2024

Downloads

Revenue

Quarter Summary