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In the second quarter of 2024, the fast food and casual dining sector saw varied user engagement across its top apps on the unified iOS and Android platforms. Sensor Tower provides a detailed look into these trends, revealing the download and active user statistics for these popular applications.
McDonald’s - Non-US app downloads showed a declining trend from 12K in the first week of April to 9K by the end of June. Weekly active users peaked at approximately 307K towards the end of May, with fluctuations throughout the quarter.
BURGER KING - Portugal experienced a decrease in downloads, starting at 6K in April and dipping to around 5K by June. Active user numbers also showed a slight downward trend, from 66K to 58K in the same period.
Pizza Hut Portugal had a modest download count, with a notable spike to 1.2K downloads in late April. Weekly active users remained low, ranging from 52 users at the start of April to 21 by the end of June.
Taco App PTY saw downloads fluctuate between 229 at the beginning of April and 169 towards the end of June. The data on weekly active users for this app was not provided.
Lastly, KFC UAE - Order Food Online showed a mixed trend in downloads with an initial count of 216 and ending the quarter at 112. Active users had a slight decline from 675 in the first week of April to 447 in the last week of June.
For more in-depth insights on these trends, Sensor Tower's full reports offer a comprehensive analysis of the fast food and casual dining app market.