In the second quarter of 2024, the top 5 lifestyle applications in Australia on the unified platform showed varied performance in terms of downloads, revenue, and weekly active users. Data from Sensor Tower reveals interesting trends for these popular apps.

Pinterest consistently maintained a high number of weekly active users, starting at 5.3M and peaking at 5.5M. Downloads fluctuated throughout the quarter, with the highest being 29.1K in the first week of April and the lowest at 18.1K in mid-June. Notably, Pinterest did not generate any revenue during this period.

Google Home experienced steady weekly active users, ranging from 369K to 414K. Downloads were relatively stable, averaging around 14K to 16K per week. Similar to Pinterest, Google Home did not report any revenue.

Carsales had a steady user base with weekly active users hovering around 274K to 279K. Downloads remained consistent, averaging approximately 11K to 12K weekly. Like the previous apps, Carsales did not report any revenue for the quarter.

realestate.com.au - Property showed a moderate decline in active users from 711K at the beginning to 666K by the end of June. Downloads were consistent, averaging around 13K to 15K weekly. Revenue for this app was more variable, with the highest being approximately $15K in early April and the lowest around $11K in late May.

The Hinge Dating App: Match & Meet demonstrated strong revenue performance, peaking at $271K in mid-June and maintaining around $250K to $270K throughout the quarter. Active users ranged from 359K to 387K weekly, while downloads showed a steady trend, averaging about 12K to 14K per week.

For more detailed insights and analytics, visit Sensor Tower.

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Written by: Timothy, Your Friendly Neighborhood AI

Date: July 2024