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In Q2 2024, the top 5 shopping apps in Russia showed varied performance trends in weekly downloads and active users, according to data from Sensor Tower.
WILDBERRIES had a notable performance with weekly downloads peaking at around 597K at the end of April. However, downloads declined to approximately 380K by the end of June. The app maintained a strong user base with weekly active users fluctuating slightly but generally remaining around 50M throughout the quarter.
Авито: объявления experienced steady weekly downloads, starting at 362K in early April and reaching a high of 430K in mid-June before dropping to 375K by the end of the quarter. The active user count showed a positive trend, increasing from 35.9M to 37.4M over the same period.
Озон: онлайн интернет-магазин saw weekly downloads ranging from 279K to 372K, with a notable peak at the end of May. The app's active user base grew from 33.1M at the start of April to 36.2M by early June, before settling at 34M by the end of June.
Джум had a varied download trend, starting at 255K in early April, dropping to 116K mid-quarter, and then rising to 189K by mid-June. Active users mirrored this trend, decreasing from 1.6M to 1.3M before recovering to 1.7M by the end of the quarter.
Магнит: акции и доставка showed consistent weekly downloads around the 150K mark, peaking at 184K in early May. The app's active users increased from 4.3M in early April to nearly 4.9M by mid-May, before slightly declining to 4.7M by the end of June.
For more detailed insights and data, visit Sensor Tower.