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In the third quarter of 2024, the performance of the top cryptocurrency apps on the Android platform in the Middle East showed varied trends in downloads, revenue, and active user engagement. This analysis is based on data from Sensor Tower, where more detailed insights are available.
Binance: Buy Bitcoin & Crypto experienced a notable fluctuation in weekly downloads. Starting the quarter with over 34K downloads, it saw a decline mid-quarter, reaching a low of 22K. However, it rebounded significantly, peaking at approximately 60K in mid-September. The app maintained a consistent level of weekly active users, fluctuating around 200K, with a peak of 227K in late September.
Tonkeeper — TON Wallet showed a downward trend in downloads from July, starting at 34K and dropping to 8K by the end of September. Weekly active users also saw a decline, starting from 73K and decreasing to 67K by the quarter's end. The app's weekly revenue started to appear in late September, reaching $1K by the end of the month.
Cryptomania — Trading Simulator had a steady increase in revenue, starting at around $100 and ending the quarter with $217. Downloads surged dramatically in early September, peaking at nearly 28K, while active users also saw a peak in early September, reaching 57K before declining to 44K by the end of the quarter.
OKX: Buy Bitcoin BTC & Crypto experienced a significant rise in downloads in late August, peaking at 23K. Weekly active users mirrored this trend, reaching a high of 58K in late August. However, both metrics showed a decline towards the end of the quarter, with active users settling at 45K.
Bybit: Buy Bitcoin & Crypto started the quarter with modest download numbers, which increased significantly to 19K in early September. The app's active user base grew steadily, starting at 41K and reaching a peak of 70K in mid-September, before ending the quarter at 58K.
These insights highlight the dynamic nature of cryptocurrency app engagement in the Middle East. For more in-depth analysis and data, visit Sensor Tower.