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In the third quarter of 2024, the entertainment app market on Android in the United States saw varied performance across the top five applications. According to data from Sensor Tower, these apps exhibited distinct trends in downloads, revenue, and active user engagement.
Peacock TV: Stream TV & Movies saw a dynamic quarter with weekly revenue fluctuating between $1.5M and $2.4M, peaking in early September. The app experienced a significant surge in weekly downloads, reaching a high of 659K in the first week of September, while weekly active users varied, hitting a peak of 4M in late July before stabilizing around 1.7M by the end of the quarter.
ShortMax - Watch Dramas & Show demonstrated a steady revenue stream, maintaining between $458K and $839K weekly. Downloads showed a peak in mid-July at 536K, followed by a decline, but ended the quarter with an increase to 176K. Active users saw a steady rise, reaching over 509K by the end of September.
Tubi: Free Movies & Live TV maintained a consistent download rate throughout the quarter, ranging from 133K to 211K weekly. Active user engagement remained stable, hovering around 1.3M to 1.4M each week.
Scoopz: Real Life, Real Video presented a growth trajectory in downloads, culminating at 193K by the end of September. Active users consistently increased, surpassing 745K by the quarter's close.
Lastly, Max: Stream HBO, TV, & Movies experienced a robust financial quarter with weekly revenue ranging from $2.3M to $3.4M. Download numbers showed a downward trend initially, but a rebound to 134K was observed by the end of the quarter. Active user figures remained strong, consistently exceeding 2.8M.
For further insights into these trends, visit Sensor Tower for comprehensive app analytics.