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AI Insights · Timothy · October 2024
Top 5 Tax Preparation Apps on Android in the US: Q3 2024 Performance
Explore the performance trends of the top tax preparation apps on Android in the US during Q3 2024, highlighting download and active user statistics.
As the third quarter of 2024 comes to a close, we take a closer look at the performance of the top five tax preparation and planning apps on the Android platform in the United States. Sensor Tower provides the data insights that help us understand the trends in downloads and active user engagement for these applications.
IRS2Go demonstrated a fluctuating download pattern throughout the quarter, starting at around 4.7K downloads in early July and peaking at over 7K in the second week. However, downloads tapered off towards the end of the quarter, settling at approximately 3K by the end of September. The app maintained a robust base of active users, with numbers starting at 441.5K in early July and gradually decreasing to about 373.3K by the end of the quarter.
TurboTax: File Your Tax Return experienced a steady download rate, beginning at 2.1K in the first week of July and reaching a quarter-high of approximately 3.3K in the week of September 23. The app's active users saw a slight decline from 302.6K to 243.9K over the quarter, indicating a gradual decrease in engagement.
MyBlock from H&R Block saw a moderate increase in downloads, with numbers climbing from 1.2K in early July to a peak of 2.2K in late September. Active user numbers showed a slight downward trend, starting at 26.3K and ending at around 21.8K by the end of September.
The TaxDome Client Portal app showed an uptick in downloads towards the end of the quarter, with numbers increasing from zero in early September to 915 by the end of the month. This late surge indicates a growing interest in the app as the quarter progressed.
Finally, Налоги ФЛ experienced a notable increase in both downloads and active users in September. Downloads grew from 141 in mid-September to 469 by the end of the month. Active users also saw a significant rise, from 186 in mid-September to 541 by the end of the quarter.
Overall, these trends offer valuable insights into the performance of tax preparation apps in the US market. For further details and more comprehensive insights, visit Sensor Tower.
