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In the third quarter of 2024, the top five shopping applications on the iOS platform in Russia showcased notable trends in downloads and active user engagement. According to Sensor Tower data, these apps have demonstrated varying levels of performance, providing insights into user preferences and app popularity.
WILDBERRIES experienced a consistent download trend, peaking at around 119K in mid-July. The app's weekly active users steadily increased, reaching approximately 19.2M by late August before settling at 18.4M by the end of September.
Озон: онлайн интернет-магазин maintained a stable download rate throughout the quarter, with numbers fluctuating between 70K and 83K. Its active user base showed gradual growth, peaking at 13.1M in early September before a slight dip towards the quarter's end.
Авито: все товары и услуги saw its highest download figures in early July, around 90K, but experienced a decline to approximately 65K by late September. Active users remained relatively stable, hovering around 7.8M for most of the quarter.
Магнит: акции и доставка showed a consistent download pattern, with numbers ranging from 48K to 58K. Its active user count increased throughout the quarter, reaching a peak of 1.16M in early September.
Яндекс Маркет: магазин онлайн had a steady download rate, with figures fluctuating between 46K and 56K weekly. The app's active users grew consistently, peaking at approximately 3.8M towards the end of the quarter.
These insights into app performance reflect the dynamic nature of the shopping app market in Russia. For more detailed analysis and data, visit Sensor Tower.