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In the third quarter of 2024, the performance of the leading dating apps in Central America displayed diverse trends across downloads, revenue, and active users, providing insights into their market standing.
Tinder Dating App: Chat & Date from Tinder LLC maintained a strong weekly revenue, peaking at around $174K in late September. Its weekly downloads experienced a downward trend, starting from 94K in early July to approximately 72K by the end of September. The app's weekly active users showed slight fluctuations, beginning at 1.49M and ending the quarter at about 1.37M.
Kismia - Meet Singles Nearby from Kismia Group saw a steady increase in weekly revenue, reaching nearly $21K towards the end of the quarter. Its downloads initially spiked to 78K in early July before gradually decreasing, ending at around 37K. Meanwhile, weekly active users remained relatively stable, starting at 54K and concluding at 83K.
Bumble Dating App: Meet & Date by Bumble Holding Limited experienced a notable rise in weekly revenue, peaking at $220K in late September. The app's weekly downloads remained consistent, fluctuating around 35K to 45K throughout the quarter. Active users saw a gradual increase, starting at 640K and reaching up to 661K by mid-September.
Litmatch—Make new friends from CONSTRUCT TECHNOLOGY faced a decline in weekly revenue, starting at $7K and reducing to about $4K by September's end. Downloads saw an initial drop from 48K to 26K by late August, with a slight recovery to 31K at the quarter's close. The app's active user base decreased from 286K to 229K over the same period.
Dating and Chat - iHappy by ihappydate showed minimal revenue, with minor fluctuations around $10 to $64. Its downloads peaked at 48K in late September, following an earlier dip. The app's active users started at 43K, peaked at 64K in late July, and concluded the quarter at 64K.
This data from Sensor Tower highlights the dynamic nature of the dating app market in Central America, with each app exhibiting distinct trends in user engagement and monetization. For more detailed insights, visit Sensor Tower's website.