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In the third quarter of 2024, the top social networking apps in Russia showed varied performance across downloads, revenue, and active user metrics. Let's take a closer look at the trends observed for each app.
Telegram Messenger saw a consistent revenue stream, peaking at around $658K in late July. The app's downloads fluctuated, with a high of approximately 415K mid-July and a low of about 339K in early September. Weekly active users remained stable, averaging around 93M throughout the quarter.
VK: social network, messenger experienced a notable revenue spike in late July, reaching about $311K, before stabilizing around $264K by the end of September. Downloads remained relatively steady, with a slight dip in mid-September to 190K. The app maintained a robust active user base, peaking at approximately 77.8M in early September.
Twinby: Dating & Compatibility had a stable revenue performance, with a peak of around $50K in early September. Downloads were highest at the end of September, reaching about 28K. Active users gradually increased, ending the quarter at approximately 362K.
Mamba: Dating, Meet New People showed consistent revenue, peaking at roughly $49K in late July. Downloads were steady, with a slight increase towards the end of the quarter, reaching approximately 54K. The app's active users remained stable, averaging around 778K.
VK Знакомства demonstrated a steady revenue trend, with a peak of about $24K in mid-July. Downloads increased steadily, reaching a high of approximately 89K in late July. The weekly active users grew significantly, ending the quarter at around 620K.
These insights, based on data from Sensor Tower, provide a snapshot of the dynamic social networking landscape in Russia. For more detailed analysis and data, visit Sensor Tower.