Top 5 Consumer Finance Apps on Android in Brazil - Q4 2024

As 2024 came to a close, the top consumer finance applications on the Android platform in Brazil showcased varied performance trends in terms of downloads and active users, according to data from Sensor Tower.

Banco Itaú: Conta, Cartão e + experienced fluctuating weekly downloads, peaking at around 860K in early December. Active user numbers showed an upward trend, reaching approximately 29M by the end of the quarter.

Nu maintained a consistent download rate throughout the quarter, with a slight increase to approximately 452K in December. The active user base remained robust, fluctuating slightly but ending the quarter at about 78M.

Inter - Send Money saw a drop in downloads mid-quarter but rebounded in the final week with over 260K downloads. Active users showed resilience, peaking at nearly 30M during November.

For Banco will: Cartão de crédito, downloads were steady, with a slight dip in mid-December, and then climbed back to 223K by the end of the year. Active users showed a minor upward trend, closing the quarter at around 10M.

CAIXA exhibited a steady increase in downloads, culminating in over 257K by the last week of December. The app's active user count also rose, reaching approximately 37.6M at the year's end.

For more detailed insights and analytics, visit Sensor Tower's comprehensive reports on app performance.