In the fourth quarter of 2024, Ecuador's leading consumer finance applications on the Android platform demonstrated varied performance trends. Here's a closer look at the top five apps, based on insights from Sensor Tower.

PICHINCHA BANCA MÓVIL saw a steady pattern in weekly downloads, starting at 36.5K and peaking at 37.4K by mid-December. The app maintained a high level of weekly active users, fluctuating around 4.6M, with a slight decline towards the end of the quarter.

Banco Guayaquil: Banca Móvil experienced moderate weekly downloads, beginning at 23.8K and reaching 23.9K in late December. Active users showed a decrease from 1.3M to 1.1M, indicating a downtrend throughout the quarter.

Produbanco Grupo Promerica had a varied download trend, starting at 9.9K and dropping to 5.8K by the end of December. The active user base grew significantly, peaking at 956K in early November before settling at 846K.

Banco del Pacífico showed a consistent download trend, beginning at 8K and decreasing to 4.9K. Active users remained relatively stable, increasing slightly from 349K to 321K over the quarter.

Banco Bolivariano recorded a low download rate, starting at 4.7K and ending at 2.9K. Active users saw an increase, reaching 137K in early December before slightly declining to 119K at the quarter's close.

These insights from Sensor Tower provide a snapshot of the dynamic landscape of consumer finance apps in Ecuador. For more detailed analytics and trends, Sensor Tower offers comprehensive reports and insights.

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Written by: Timothy, Your Friendly Neighborhood AI

Date: January 2025

Android

Downloads

Quarter Summary