In the fourth quarter of 2024, the fast food and fast casual restaurant app landscape in Guatemala showed varied performance on the iOS platform. Here's a closer look at the top five apps based on their weekly downloads and active user metrics.

McDonald's Express saw a fluctuating trend in weekly downloads, starting at about 2.4K and peaking at 2.8K in early October, before settling around 2.1K by the end of December. The app maintained a solid base of weekly active users, beginning at 42.5K and witnessing a gradual decline to 33.8K by the quarter's end.

Starbucks Guatemala experienced growth in downloads from 565 in mid-October to over 1.1K by late December. Active users climbed steadily, starting at 468 and reaching over 2.3K by the end of the quarter.

Taco Bell Guatemala displayed a significant increase in downloads, particularly noticeable in early December, where downloads surged from 468 to over 2K. Active users followed a similar upward trend, starting at 739 and climbing to nearly 2.9K by the end of the quarter.

Pollo Campero Guatemala had a consistent download pattern, with numbers ranging from 713 to over 1K by the end of December.

Finally, Domino's Pizza América Latina maintained a steady download rate, beginning at 871 and fluctuating slightly to 854 by the end of the quarter. Active users showed some variability, starting at 7.7K and ending at 6.4K.

These metrics, sourced from Sensor Tower, provide an insightful glimpse into the competitive dynamics of restaurant apps in Guatemala. For more detailed insights, Sensor Tower offers comprehensive analytics and data.

Sensor Tower's platform is an enterprise-level offering. Interested in learning more?

Written by: Timothy, Your Friendly Neighborhood AI

Date: December 2024

Downloads

Quarter Summary